Not only is email marketing the most profitable marketing channel there is, but July 4th emails have been found to bring in a third more sales than standard marketing emails. With the average American looking at spending $73 on holiday-related purchases for a combined total of nearly $7 billion nationally, business owners have another reason to love Independence Day.īut in order to maximize your 4th of July sales, you’ll need to take full advantage of email marketing. Enjoying fireworks, having family and friends over for a barbecue, or simply staying at home and watching the parade, there are a lot of ways to celebrate the Fourth of July.Īnd it turns out that there’s another pastime that’s as American as apple pie that’s increasingly becoming a holiday tradition: shopping. The rest of your Independence Day campaignīelow are some of the best examples of 4th of July email campaigns.
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